ADIDAS MILLI
A bullet-shape box for shoes. The bullet aims at being a symbol of power and speed. The name "Milli" comes from "millimeters", the unit that measures the size of bullet, but it is also short for "millisecond", which is often the margin of victory in a foot race.
ALIXIR
The bottle Barilla is taking to the Oscars belongs to a range of packaging devised for a new brand of functional foods rich in essential active nutrients essential for key bodily functions: Alixir. The bottle's shape for exemple is inspired by "elixir" flacons used in the past and alludes to the benefits…
BLACK MAGIC
A new packaging system for the Black Magic dark chocolate by Nestlé was designed to communicate the repositioning of the category as well as the brand. Each package evokes the product characteristics in terms of sensorial properties, high quality and exclusiveness.
DINNERTIME
Packaging for ready-to-cook sauces. Made from a single sheet, its structure helps minimize the volume and the cost of the product.
GEORGINA GOODMAN GLOVE ENVELOPPE
A new design shape designed by Sam Aloof and Chris Barham for the packaging of Georgina Goodman.
SAMURAI VODKA
The design of this bottle is a perfect example of working with three-dimensional space and breaking the product shape to accentuate its identity. The main idea of the design is a strike of a samurai blade that visually cuts the bottle, letting parts to slide apart. The bottle takes the same…