From Fritz Mesenbrink website: "Duane Sorenson, Stumptown’s founder, came to me with this bag redesign project. He had a bag with a slit in the front of it and wanted a way to display a ton of information about growers, farms, flavors, locations and more. Our solution was to make cards, colour-coded for each region.
Reference:
http://www.hallofritz.com/?p=49
