MIGROS

MIGROS- image

Migros is a chain of food retailers in Switzerland. They have also a range of gourmet food in a very simple and nice packaging. The identity strategy uses die-cut as well as illustration in order to define Migros brand identity.

Reference:
http://blog.thinkable.it/tag/ispiration/page/2/?nggpage=3 , http://www.puppiesandflowers.com/?m=200808