The idea behind the design is to do sustainable, organic, label free packaging. The paper used for the bag at their store is 100% recycled and biodegradable, made with grass seeds. So however it is disposed of, wherever it ends up, grass will grow, a way to give back to the farm’s free-range animals. All type used in the packaging is hand rendered in the shape of grass. The milk jugs, which are label-free, have all information printed right on the glass, and would be returned by the customer to be refilled and reused. All products/packages are stamped with the farm logo “Nezinscot Farm”, again, making each package unique from one another. Even though it is the same stamp, the reproduction on each is just a little bit different, just as produce from an organic farm.

reported by:

Gabriele Carbone




Country: United States of America
Year: 2009
School: Savannah College of Art and Design (Savannah, GA, USA)

Student: Lindsay Perkins