CHOC ART

CHOC ART- image

The aim of the project was to conceive a range of packaging for three chocolate bars with a different intensity of cocoa. The originality of this idea is surely the design on the plate of chocolate and not just on the packaging. Swann chose the brand for its product Choc Art. It is a concept where young artists can sculpt directly the chocolate, which makes the bar unique, like a piece of art.

Reference:
http://packaginguqam.blogspot.com/2010/04/choco-art-swann-marchon.html

reported by:

Gabriella Piffer

on:

15.07.10

Credits

Country: Switzerland
Year: 2008
School: UQAM Universitè du Québec à Montréal (Montréal, Canada)

Student: Swann Marchon

Professor: Sylvain Allard