WORKER BEE

WORKER BEE- image

From Brandever site: "Take a quick stroll through your grocery store's honey aisle, and you'll see a category that has stood still in time for well over 20 years. Just about everyone has a country-themed package featuring either bees or bears. Marketing monotony. We had to break away from this blandness.



And so came the idea of a hard working "Worker Bee", living in a human's world. Hailing a cab, going through airport security, working on his laptop onboard a plane, checking into a hotel. A provocatively fresh perspective for a line of dramatically delicious blended honeys.


Since being launched, Worker Bee Honey has been featured in all of the finest specialty food stores across Western Canada. A brilliant success."


Reference:
http://www.brandever.com/work/index.php?id=1017